Visualizzazione post con etichetta Ishmael's Corner. Mostra tutti i post
Visualizzazione post con etichetta Ishmael's Corner. Mostra tutti i post

giovedì 12 gennaio 2012

ISHMAEL’S CORNER











“As CEO of a PR consultancy, I’ve always enjoyed dissecting the “why” behind effective communications. Since penning a column for Technology Marketing magazine back in 2003 called “Heard a Good Story Lately?” I’ve been intrigued specifically with the variables that cause different types of communications to stand out. This intrigue led me to develop a training curriculum designed to help companies embrace the art of storytelling in their communications and to write this blog. Read more about the blog here. (Lou Hoffman, President and CEO - The Hoffman Agency.
Mail: lou@ishmaelscorner.com”)

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