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sabato 17 settembre 2011

MISS SIXTY




A sexy-bohemian 1970s mood inspires the look of the new Fall/Winter 2011-12 collection of Miss Sixty and the latest commercial video: a star wearing flared jeans with a ribbed piqué top and a slim-cut eco-fur coat, enhancing the hippy-chic stile with her sexy and feminine silhouette. Starring Belen Rodriguez, the ultimate diva chosen for the Fall/Winter 11-12 Miss Sixty advertising campaign.
SIXTY is an international fashion company, based in Italy, leader in quality and experimentation. In 1989, Wicky Hassan, Creative Director and Co-founder of SIXTY, had the intuition to create a company where denim and fashion would coexist in a world without limits and boundaries. Collaborating with Co-founder and CEO Renato Rossi, the dream came true and gave life to an International company with a portfolio comprising several brands. SIXTY's innovative lines are distributed worldwide in the trendiest boutiques, in department stores and in SIXTY flagship stores.
SIXTY is a unique universe divided in two main worlds: a FASHION division - characterized by collections with a recognizable vocation for research, experimentation and trend setting - and the AUTHENTICH wear division - where brands are identified by strong personality and historical heritage based on a tradition of high quality, technological garments which respond to specific needs in urban life, free time and work.
Fashion Brands: Miss Sixty, Energie and Killah. Authentic Brands: RefrigiWear, Murphy&Nye.
SIXTY group comprises junior collections for the Miss Sixty, Energie, Killah, Refrigiwear and Murphy&Nye brands. The set of junior collections is indicated as "Sixty Friends".
Since 2003 Sixty Help, a non-profit organisation of the SIXTY group, offers tangible support to both national and international social projects supporting SIXTY employees.
ENERGY - ENERGIE was established with the desire to create something new, different and original. The brand takes its inspiration from the name of the first clothing store opened in Rome, meeting point in the first Eighties of many artists working together to create installations and special exclusive windows. From its launch in 1989, the brand is renowned in the world for its strong personality and capacity to combine vintage elements with urban details and artistic inspirations. Committed to testing, experimentation, research and innovation since the very beginning, the brand now comprises shoes and bags collections, beach wear and underwear lines and, as of Spring 2009, a new collection of eyeglasses and shades.
KILLAH - Born in 1998, KILLAH is a denim lifestyle brand developing in parallel with the constant evolution of young women's trends and featuring quality garments season after season, characterized by an original and unexpected style.
In teenage urban slang, "killah" is an adjective used to indicate something strong, more assertive than the simple word "cool". Each item, both in the denims and fashion collections, allows clients to create a unique and personal style through a mix 'n match of different inspirations. KILLAH is dedicated to younger girls by interpreting their essence and personality.
MURPHY & NYE - It's a brand whose origins date back in time, taking its name from Jim Murphy, legendary founder in 1879 of the sailing company Channon Company Ship Chandler, and by Harry Nye Jr. In 1993 MURPHY&NYE becomes part of SIXTY and the same love for research and innovation marking the brand since its very beginning is still present today in the sailing and sportswear collections. High quality and versatility are the dominant elements of garments designed to ensure comfort both in extreme conditions and in everyday life.
REFRIGIWEAR - Established in New York in 1954, the brand has been acquired by SIXTY in 1990. Created as warm and comfortable outerwear line of garments studied to resist at extremely low temperatures for cold store workers, today the brand includes various outfits for a complete style both for Men and Women. The attention for details and fabrics makes REFRIGIWEAR one of the leading brands in the sportswear scenario.



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