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giovedì 7 giugno 2012

KARL LAGERFELD


 “Under the creative direction of Karl Lagerfeld, one of the world’s most influential and iconic designers, the Lagerfeld Portfolio represents a modern approach to distribution, an innovative digital strategy and a global 360 degree vision that reflects the designer’s own style and soul. The portfolio comprises three labels : Karl, the new line aimed at a cosmopolitan and digitally-savvy clientele, launched exclusively online; Karl Lagerfeld Paris, the premium ready-to-wear collection for women and men. Lagerfeld, the menswear line for everyday, urban living. Each line has its own accessories offering including eyewear, bags, shoes, and fragrance. Creative to his core and passionately interested in the world around him, Karl Lagerfeld works with a variety of prestigious and accessible brands on high-profile projects. These include the design of a collection of tableware with the Swedish crystal manufacturer Orrefors, a co-branding initiative with Coca-Cola, the design of writing instruments and lighters for S.T. Dupont, and a ready-to-wear capsule collection and accessories for Hogan, to name but a few. Located in the Saint-Germain-des-Prés district of Paris, the Karl Lagerfeld company has been part of the portfolio of the British investment fund, Apax Partners, since 2006.”



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