“PossessionPoints.com is a
data analysis company. We are dedicated to analyzing football data for fans
interested in NFL team performance and fantasy football. In addition, we use
our one-of-a-kind analysis to provide entertaining stories and articles based
on the proprietary PossessionPointssm stat.
PossessionPoints.com seeks to bring the usefulness of stats to a new
level by generating easy-to-understand indicators which can be used by football
fans, fantasy football players, broadcasters and coaches to examine game
situations and guide decisions. PossessionPoints.com provides significant
content to non-members on its site. The site does include a members area where
more information on individual games, projections and fantasy football player
performance projections is available. Members and non-members have access to
the "Points-Of-The-Week" newsletter - our weekly look into the data
and zaniness that is the NFL. Regular features include "Top Dog of the
Week" as well as "Unlucky Dog" and "Lucky Dog" .
About Our Founders
Founders - Donna
Cavanagh (CEO, writer, co-founder)
Donna is a freelance
journalist and writer with more than 15 years experience in the publishing
world. Her work has been published in newspapers, magazines and on-line
publications. Donna is also a published
humor writer whose columns have appeared in newspapers and national women's
magazines. She has also co-authored a
business book and still writes extensively on business topics. As an avid sports fan, Donna loves to watch
college and pro-football, and it is rumored that on Sundays, her screams, jeers
and cheers can be heard clearly within a five-mile radius of her home.
Ed Cavanagh (stats & indicators , co-founder)
Ed is a computer engineer
and data analysis expert with multiple patents in the field of computer I/O
architecture. He also has an MBA in Finance and has worked in the field of
semiconductor marketing. Ed has been involved with data analysis in various
forms throughout his career. Ed has always been a sports enthusiast. Besides playing his beloved golf, Ed umps
baseball and softball. Now, he has taken his passion for data and
sports and combined them with his data expertise to build the foundation for
the web-based business, PossessionPoints.com. "When we combine the power
of this new stat with the entertaining writing style of Donna, I'm sure we'll
have a winner," said Ed when asked how this new venture would fair in the
competitive world of the web.
Coleen Cavanagh (Summer Marketing Intern)
Coleen joins PossessionPoints.com
this summer as a marketing intern. A member of the National Collegiate Honor
Society, Coleen is entering her senior year at Penn State University' s renowned Smeal College of
Business. Coleen has implemented and
designed all social media pages for Facebook, MySpace and Twitter. She also
writes press releases, works the phones, handles customer service requests and
helps develop the never ending Excel spreadsheets.
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