“The Praxair brand is one
of our company's most significant global assets. It's our identity and visual
bond with every important internal and external audience. To our customers,
investors, employees, suppliers, government and safety officials, and to the
communities where we do business, our brand is the essence of the Praxair
experience. With more than 100 years of innovation and technological
leadership, Praxair is a well-known name in the industrial gases, medical gases
and surface coatings industries. But as we continue to expand into new markets
in the U.S.
and increase our business reach globally, it is critical that we present our
brand consistently and strongly in every marketplace..”
HERE
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